This two color version was used predominately in the international markets. The white Coca-Cola trademark on a red background gave the bottle a very colorful appeal. The 1961 Coke Bottle: As the ACL process became more sophisticated, a two color, full wrap label was developed. In 1960 the bottle was registered as a trademark, becoming only the second package in history to be trademarked. The 1957 Coke Bottle: In 1957 The Coca-Cola Company decided to eliminate the traditional embossing of its trademark on the bottle, and replaced it with Coca-Cola in white Applied Color Labeling (ACL). On the base plate, most of these bottles bear the name of the city where they were first filled. The bottle has become very popular among collectors. The 1916 Coke Bottle: The patent was renewed on December 25th, 1923, thus creating the 'Christmas' bottle. The prototype never actually made it into production because its middle diameter was larger than its base, making it unstable on conveyor belts.ĭean solved this issue by decreasing the bottle's middle diameter, and today's contour shape was born: A prototype was made, and the bottle received a patent in November 1915. See the evolution of the contour bottle from 1916 to today, after the jump.ĭean sketched out the design of the bottle, and it was approved for moulding in only 24 hours. The 1915 Coke Bottle: A prototype of the first contour bottle developed by Root Glass Company in 1915. The prototype never made it to production since its middle diameter was larger than its base, making it unstable on conveyor belts. Dean couldn't find any photographs of either, but became inspired by the cocoa pod, and transformed the shape of the pod into a bottle: Dean and his team decided to base the bottle design on the soda's two ingredients, the coca leaf or the kola nut. The first bottle was designed in 1915 by the Root Glass Company. The Coca-Cola logo itself is the single most recognizable brand in the world. Now, a treasured hallmark, this single shape of packaging has achieved iconic status since its creation in 1915. This month marks the 94th anniversary of the iconic Coca-Cola coutour bottle.

Coca cola glass bottle label template